Promotional staff
The best way to capture the attention of the people towards your shopping center of your products is to hire promotional staff. Here is why they work so well:
- People respond to real people better than billboards and other advertisements
- Promotional staff gives your company brand a human elements and shows the viewers the value the company has
If you hire the right people for your product demonstration, you will be able to generate significant curiosity and interest in your brand. Once this is done, your other advertisement strategies can be undertaken.
Hiring the right staff
Although there are many companies providing promotional staff for public marketing here is what you should look for:
- The staff must have a welcoming personality. This is important as you want people to feel good about your brand
- The demonstrator should have a certain sexual appeal, as this will invite more people to check the product out
- You want the promotional girls and boys to be well-spoke, so when people ask them about the product, they get positive feedback
Most importantly, you want to find an experienced promotional company because they will know what kind of staff will suit your brand the best. Agencies like ADC are quite popular in Australia because they seem to have a grip on how best to promote different kinds of products. Good promotions at public places will help your company get your business off the ground.